Our CEO and executive management team


Dr Martin Cole – Chief Executive Officer
Dr Martin Cole – Chief Executive Officer

Dr Martin Cole joined Wine Australia on 15 November 2021, having worked as Head of School, Agriculture, Food and Wine at the University of Adelaide.

He is internationally regarded for his work as a food scientist, with expertise in food safety, food trends and innovation, processing and nutrition, and the translation of science into community and commercial outcomes.

Along with his wine sector experience, Dr Cole brings more than 25 years’ experience in research management across government, academia and industry – including the broader agricultural sectors.

Described as an “influential, inspirational and visionary leader”, Dr Cole has held leadership positions with the Commonwealth Scientific and Industry Research Organisation (CSIRO), overseas and in larger commercial companies.

His collaborative, multidisciplinary approach and extensive experience in stakeholder engagement will be of great benefit to the Australian grape and wine sector.

Steven Weinert – General Manager, Corporate Services
Steven Weinert – General Manager, Corporate Services

As Wine Australia's General Manager, Corporate Services, Steven has responsibility for all corporate services, financial, information technology and human resource functions as well as performing company secretarial duties. Prior to joining Wine Australia, Steven worked in senior finance and operational roles for a diverse range of corporate entities, ranging from the Port Adelaide Football Club to the Jeffries Group, and over 10 years in a number of different roles with Pernod Ricard.

Steven is a Masters qualified Fellow of CPA Australia and a graduate member of the Australian Institute of Company Directors.

Stuart Barclay – General Manager, Marketing
Stuart Barclay – General Manager, Marketing

Stuart joined Wine Australia in November 2014 and as General Manager, Marketing he has responsibility for Wine Australia promotional activities domestically and internationally. Stuart has more than 23 years’ experience in the wine sector in the UK and Australia, including 10 years’ experience managing buying, wine production, direct-to-consumer sales and marketing channels for the Cellarmasters Group and Woolworths Liquor Group.

Rachel Triggs – General Manager, Corporate Affairs and Regulation
Rachel Triggs – General Manager, Corporate Affairs and Regulation

Having previously held the role of General Counsel, Rachel is responsible for Wine Australia's strategy development and execution, market insights, external engagement, internal communications, and legal function.

Rachel also has responsibility for Wine Australia’s market access and regulatory functions, including oversight of the Label Integrity Program, maintenance of the Register of Geographical Indications and Other Terms, and administration of the export controls. She is also a delegate to the International Organisation of Vine and Wine (OIV) and the World Wine Trade Group, a Member of the Presidential Council of FIVS, and the President of the Australasian Wine Law Association.

Prior to joining Wine Australia, Rachel worked as a corporate lawyer specialising in wine law.  Rachel has a Bachelor of Science (Jurisprudence) majoring in genetics and biochemistry, a Masters in Oenology and a Bachelor of Law (University of Adelaide), a Graduate Diploma of Legal Practice, and a Diploma of European Wine Law (University of Reims Champagne-Ardenne). In 2014, she co-authored a wine law text book, Global Wine Regulation.

Before completing her Law degree, Rachel worked as a winemaker – predominantly in the Adelaide Hills, but also in the Clare Valley, Hunter Valley, Oregon and Tuscany.

Dr Liz Waters – General Manager, Research Development and Adoption
Dr Liz Waters – General Manager, Research Development and Adoption

Liz has responsibility for Wine Australia's research, development and adoption programs, working in collaboration with diverse research providers to deliver short- and long-term value for the Australian grape and wine community and to help the sector achieve sustained prosperity.

Liz was previously Senior RD&E Program Manager at the Grape and Wine Research and Development Corporation (GWRDC), one of Wine Australia's two predecessor organisations. Prior to joining GWRDC in 2011, Liz held senior research positions at The Australian Wine Research Institute and the Cooperative Research Centre for Viticulture and is internationally recognised as a leader in grape and wine research.

Liz has a PhD in Wine Science from the University of Adelaide and is a Graduate of the Australian Institute of Company Directors.


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This content is restricted to wine exporters and levy-payers. Some reports are available for purchase to non-levy payers/exporters.