Wine Tourism and Cellar Door Grants

The objective of the Wine Tourism and Cellar Door Grant is to support wine or cider producers who add value by attracting visitors to wine regions, and thereby encourage wine tourism.

What do applicants get?

Wine producers who have met the eligibility criteria in the preceding financial year may apply for a grant payment of 29 per cent of the notional wholesale selling price of their eligible rebatable domestic cellar door sales (up to $100,000 (GST exclusive)). Total funding under the grant program is capped at $10 million each financial year.

If the total value of all eligible applications exceeds the $10 million program cap in any one year, the value of individual grants will be reduced proportionally and be applied at a consistent rate for all approved applications.

Who is eligible?

To be eligible for the Wine Tourism and Cellar Door Grant, applicants must:

  • be a wine or cider  producer 
  • be a legal entity registered for GST with an active ABN
  • have made at least $1,207,000 (GST exclusive) in sales of rebatable* wine in the relevant financial year
  • accrue rebatable domestic cellar door sales in excess of any such sales used to meet the $1,207,000 (GST exclusive) threshold in the relevant financial year
  • have paid the WET on all eligible sales used as part of the application
  • have owned or leased a physical cellar door in Australia in the relevant financial year and/or their related entity/ies have owned or leased a physical cellar door in Australia in the relevant financial year, and
  • have a liquor licence valid in the relevant financial year.

*rebatable wine relates to wine or a sale that is eligible for producer rebates as described under Division 19 of A New Tax System (Wine Equalisation Tax) Act 1999.

Before applying for this grant, ensure you have:

When do applications open?

Applications for Round 3 (2020–21 financial year) open on Thursday 1 July and closed at 5.00pm (ACST) on Thursday 30 September 2021.

 

 Apply now

Questions?

 

Things to note:

Our frequently asked questions are updated regularly to reflect questions received regarding the Wine Tourism and Cellar Door Grants.

There are two ways to calculate the notional wholesale selling price. Please refer to the Australia Taxation Office website for further information.

For an application to be valid it must be accompanied by all three of the required supporting documents:

  1. a properly completed statutory declaration,
  2. evidence of a lease agreement, mortgage or certificate of title (with the map page included) in the name of the applicant or related entity for the physical cellar door in which the sales occurred, and  
  3. evidence of the liquor licence for the physical cellar door valid in the relevant financial year. 

 


For information about the next round of Wine Tourism and Cellar Door Grants please email cellardoorgrants@wineaustralia.com

This content is restricted to wine exporters and levy-payers. Some reports are available for purchase to non-levy payers/exporters.

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This content is restricted to wine exporters and levy-payers. Some reports are available for purchase to non-levy payers/exporters.