Down Under Wine Tasting 2025

Down Under Wine Tasting 2025

The Down Under Wine Tasting 2025 is an exciting opportunity to showcase the quality and diversity of Australian and New Zealand wine to trade and consumers in Poland. 

Building on the success of previous #AussieWineInPoland events, the Down Under Wine Tasting 2025 will be a bigger event that includes both Australian and New Zealand exhibitors. 

The event will take place in Warsaw in Poland on 13 March 2025, and it will be organised by Winokąt with the support of the Australian Embassy and New Zealand Embassy in Poland. Taking place just before ProWein in Germany between 16-18 March 2025, this enables wine producers and their representatives to plan their presence in Europe effectively. 

The Down Under Wine Tasting comprises a walkaround trade tasting, masterclasses and an evening consumer tasting. 
This is great exposure for your winery amongst buyers and decision-makers. The event aims to attract 150 trade guests, including retail buyers, restaurateurs, importers, sommeliers and media, and around 100 consumers. 

For wineries new to the market, this event is the best way to receive direct, first-hand feedback from importers as well as other players that influence buying decisions in the Polish market. 

The event is also for wine exporters with an established market presence in Poland that are keen to support their importer to grow market share.

Exhibitor requirements 

• must be export-ready and comply with EU regulations 

• have a packaging, pricing and logistics strategy 

• ready to supply samples for the event 

• provide marketing and POS material requested for the event 

• having stock in EU warehouse is advantageous, and a  

• willingness to commit to entering the Polish market. 

Participation options 

1. Winery new to the market – attendance in person or appoint a designated representative 
2. Winery already present in the Polish market: 

• attendance in person without importer, or 

• attendance in person together with importer, or 

• represented by importer who will attend in person.

Register as an exhibitor 

This activity is open to all Australian and New Zealand wineries and exporters (those currently in market and looking to export).  

The cost of exhibiting is 4,000 PLN (approx. A$1,700). This fee covers:  

• cost of the exhibition space at the venue  

• tasting equipment (glasses, spittoon, cooler with ice, decanter if needed)  

• event logistics to showcase wines and promotional materials 

• cost of the masterclass hosts 

• design of the digital tasting catalogue 

• advertising costs for promoting this event and participants 

• cost of staff assisting during event, and 

• lunch during the event. 
  
  

REGISTER