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Exhibit at Toronto Winter Trade Tasting 2020

28 Jan 2020 Toronto Attending: Local trade and media
Event finished
28 Jan 2020
Details &
Attending: Local trade and media
Event finished

Our Winter Trade Tasting in Toronto is Wine Australia's largest annual forum for exhibitors to reach top trade and media in Ontario.

Running off of the success of 2019, we have booked a Toronto hot-spot, lined up for the day. Wine Australia will handle all aspects of event management and provide all event equipment including signage, glassware, spittoons, ice, etc. Participation is open to all suppliers, Canadian agents and Australian wineries with Australian brands currently in market.

28 Jan 2020
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The Great Hall- 1087 Queen Street West Toronto, ON
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Exhibitor registration

Registrations closed on the 22nd of November, 2020. The event was promoted to Australian wine businesses via direct email from the Canada team. For more information please contact

Special conditions
  • Wineries must have representation in Ontario.

Creating opportunities on multiple levels for wineries and their agents:

  • Generate new business leads - on-premise
  • Generate new business leads - off-premise
  • Network with influential trade

Frequently asked questions

About Toronto Trade Tasting 2020

How does wine submission work?
  • A diverse submission of wines (and vintages) is requested because the more regions we can represent, the better the education for guests.
  • Wineries can own a full table, or agents can share a table between multiple wineries. 8 is the maximum number of SKUs at a full table.
  • Tables/Products will be subject to confirmation.
What can attendees expect?

Guests will walk into the main floor with their glass and detailed tasting booklet. They will choose a starting point in the room and taste from table to table. Wine Australia staff will be on hand to expand upon regional education. Agents and principals will stand at the tables or walk about the room to speak to their wines. There will be some ‘somm’s choice’ focus tables represented by Toronto sommeliers from a recent visit to Australia.

What regions will be represented?

As many as possible depending on wine submissions. We typically represent 20-30 regions at tastings of this size. Moving to this new format means we will hopefully grow that number as well as showcase many more examples from some smaller regions.

What type of collateral will be provided?

Winery tables will be outlined and cross-referenced with a region and subregion table of contents; showcased both in the booklet and displayed on collateral throughout the room.

What will we get for our investment?
  • Event management and regional education by Wine Australia
  • Exhibitor space to show wines
  • Access to buyers, product managers, store managers and media
  • Public relations and social media support by Wine Australia
  • Profile of wines and company in relevant marketing materials
  • Photography
  • Glassware & Spittoons
  • Signage
Who is being invited to the event?

A target audience of 150+ Ontario trade including wine directors, retail/grocery buyers, on-premise buyers, educators, and print and online media.