The US wine market is number one in the world by volume and value and one of the most challenging. Export Ready USA is a two-part series that provides wineries looking to export to the US with everything needed to know for preparation and success in this complex market.
Presented by Aaron Ridgway, Wine Australia’s Regional General Manager Americas, this series provides wine brands with a glance into this complex market to consider whether there is potential for their brand. Gain critical knowledge and insights in under one hour.
Detailed resource handouts on the latest market figures are also available for download, plus find out more on how to use Wine Australia’s suite of export tools.
Register here to view the series and receive access to the handouts
Speakers
Aaron Ridgway
Aaron Ridgway has worked in the wine sector for 15 years, in roles as varied as cellar door sales (Clonakilla), retail sales (Market Cellars, Camperdown Cellars), education and guided tours (Kamberra Winery) and, since 2010, in sales and distribution in the US.
Aaron co-founded the Fine Wine Agency in March 2010 before taking on a senior sales role at Langdon Shiverick Imports in 2011.
Prior to joining Wine Australia in July 2016, Aaron spent four and a half years with Negociants USA, first as a region manager based in New York, and then as National Sales Manager based in California.
In his role as Head of Market, the Americas, Aaron is focused on raising the awareness and appreciation of Australia’s finest wines and regions among the key wine trade and sommeliers.
Aaron graduated from the Australian National University with a Bachelor of Arts (Film, French) in 2007. He won the ANU film prize twice and received a scholarship to study abroad at Sciences-Po in Paris (2006–07) and he worked as a journalist at the Canberra Times from 2008–10.