About the report
The Australian Wine Export Report produced by Wine Australia, is a summary report and analysis of total exports of Australian wine. It includes highlights of the latest export volume and value statistics by destination market, container type and variety.
The report is updated quarterly. Reports from previous quarters are also available. See also the Australian wine export monitor.
Export Summary
In the 12 months ended September 2024, Australian wine exports increased by 34 per cent in value to $2.39 billion. Total volume also increased, by 7 per cent to 643 million litres. This is the highest level of shipments by both volume and value since the 12 months to August 2021. Average value increased by 26 per cent to $3.72 per litre free on board (FOB). In the year ended September 2024, Australian wine was exported to 113 destinations worldwide. Exports increased in value to 57 of these destinations during the year.
The increase in exports was due to a surge in exports to mainland China between April and September 2024, after tariffs on Australian bottled wine were removed at the end of March. The value of shipments to mainland China increased by $604 million to $612 million, while volume increased by 58 million litres to 59 million litres.
In comparison, exports to all other destinations were stable in value at $1.78 billion and declined in volume by 3 per cent to 585 million litres. The most significant decline in volume was in exports to the United States, with nearly all the loss in volume (21 million litres) being unpackaged wine. Driving these results (excluding mainland China) is the ongoing decline in global wine consumption, shipping delays and increased shipping costs due to regional conflicts.
Unpackaged exports (wine shipped in bulk to be packaged in–market) increased by 4 per cent in volume to 433 million litres and 1 per cent in value to $480 million. The average value of unpackaged wine declined by 3 per cent to $1.11 per litre. Meanwhile, packaged exports increased by 12 per cent in volume to 210 million litres and 46 per cent in value to $1.91 billion. The average value of packaged wine grew by 30 per cent to a record $9.09 per litre. Mainland China was the primary driver of the growth in packaged exports, but there was also a small increase in packaged exports to Canada, United Arab Emirates, New Zealand, and the United States.
Northeast Asia became the number one region of exports by value during the year, increasing by over 200 per cent in value to $985 million, driven by exports to mainland China and Hong Kong. The second largest destination region was Europe – with growth to the United Kingdom and Belgium offset by declines to Germany, Denmark, and Spain – resulting in a small increase overall for the region. Exports to North America declined by 5 per cent to $489 million, driven almost entirely by exports to the United States as exports to Canada were stable.
Download the Export Report MAT September 2024
To explore the export data yourself, please visit the Export Dashboard