The Regional program is a key initiative of Wine Australia that seeks to actively encourage and support innovation, extension and adoption of R&D in the Australian wine sector.
The program aims to help grapegrowers and winemakers adopt new tools and research findings to support a competitive Australian wine sector.
The program allows grapegrowers and winemakers to:
- identify their region’s highest priority innovation, extension and adoption issues
- evaluate new concepts and technology in their own region to measure regional benefits of adoption
- identify aspects of production that will ensure the region is sustainable into the future
- assist with the uptake of new tools and research findings.
Regional program partners
Each Australian wine region can participate in the regional program.
The maximum amount of funding available is based on the value of winegrape levies paid in the region, with higher producing regions able to access a greater proportion of the total funding pool. To ensure that meaningful activities can be undertaken, regions with lower levels of production are clustered together. In total, there are 11 regional clusters.
Wine Australia partners with a regional industry organisation in each of the 11 regional clusters to administer the program. These regional partners, together with the regions in their cluster, are detailed below.
For all regional program factsheets and other resources click here.
For more information about this program view the Wine Australia regional program guidelines and for more information on activities in your region, please contact your regional partner.
Regional program partners 2020-21
| Regional cluster | Regions included in the cluster | Regional program partner | Contact |
| SA North | Barossa Valley, Clare Valley, Eden Valley, Adelaide Plains, Southern Flinders Ranges | Barossa Grape & Wine Association Inc. | Nicki Robins |
| SA Central | Langhorne Creek, McLaren Vale, Adelaide Hills, Southern Fleurieu, Currency Creek, Kangaroo Island | Langhorne Creek Grape & Wine Inc. | Lian Jaensch |
| Limestone Coast (SA South) | Coonawarra, Padthaway, Wrattonbully, Mount Benson, Robe, Mt Gambier | Limestone Coast Grape & Wine Council | Ulrich Grey-Smith |
| Murray Valley | Murray Darling and Swan Hill | Murray Valley Winegrowers Inc. | Paul Derrico |
| Greater NSW and ACT | All regions in NSW and ACT excluding Riverina | NSW Wine Industry Association | Darren Fahey |
| Queensland | All regions in Queensland | Queensland Wine Industry Association | Mike Hayes |
| Riverland | Riverland | Riverland Wine | Chris Bennett |
| Riverina | Riverina | Wine Grapes Marketing Board | Katie Dunne |
| Western Australia | All regions in Western Australia | Wines of Western Australia | Richard Fennessy |
| Tasmania | Tasmania | Wine Tasmania | Paul Smart |
| Greater Victoria | All regions in Victoria excluding Murray Darling and Swan Hill | Wine Victoria Inc. | Damien Sheehan |